Be mobile. Why is it important?

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The mobile market is constantly growing, and with it comes more opportunities to be found by consumers using their mobile devices to find products and services. If you aren’t taking advantage of the world of mobile SEO, then you are missing out on potential customers who are searching for your business on their phones. Follow these tips to optimize your mobile presence so that you can get noticed by the people who matter most — your potential customers!

Mobilegeddon era

With mobile traffic now accounting for over half of all web traffic, it’s more important than ever to make sure your site is optimized for mobile devices. Google’s Mobilegeddon update in 2015 put even more emphasis on mobile-friendliness, and since then, the importance of mobile optimization has only grown. 

Google has said that they index mobile-first, meaning that they primarily use the mobile version of your website to determine your rankings. So if you don’t have a mobile-friendly site, you’re already behind. However, this doesn’t mean that you need to abandon your desktop site and go all in on a responsive design. A hybrid approach is best. And since many mobile users do still browse on their desktops, it’s important to make sure both versions work well for them as well! SEO Cork connects all the versions, to work together better for viewers. 

How does SEO connect with mobile devices?

Search Engine Optimization is the practice of improving the ranking of a website on search engines. The higher the ranking, the more likely people are to find the site. There are many factors that go into SEO, including the use of keywords, backlinks, and mobile-friendliness.

The number of mobile users is growing every day. In fact, according to recent statistics, there are now more than 3 billion people using smartphones. This is a huge market that businesses can’t afford to ignore. It is the process of getting traffic from the free, organic, editorial or natural search results on search engines. Mobile devices are playing an increasingly important role in digital marketing as more and more people use them to go online. That’s why it’s important to make sure your website is optimized for mobile devices. 

Basic steps for beginners. How to optimize a website for mobile devices?

The first step in optimizing your site for mobile phones is making sure you have a responsive design. A responsive design will allow you to use one code base and automatically resize content on different screen sizes so that the user can still enjoy an optimal viewing experience regardless of what device they’re on. When choosing between a desktop or mobile site, we recommend having both versions available. You don’t want to miss out on traffic just because someone is searching with their phone.

Choose the appropriate interface theme. It should be as simple as possible, so you have to give up the clutter of elements to make the template pleasant to navigate. Consider the placement of buttons and interactive elements. This is especially important in terms of UX and UX for e-commerce websites.

If you have a lot of text on your pages, you may want to reduce the number of words per line to avoid displaying more than one sentence per line. If you have videos on your website, be sure they’re optimized for mobile devices. You can test this by zooming in and out to see if it looks pixelated or blurry. Check your internal linking structure and use shortcuts like jump buttons for navigation menus. What’s more consider implementing voice search – it is increasingly used by audiences.

The next step is to improve your page speed, as users are likely to abandon a site that takes too long to load. Reduce the size of images, and the number of external resources loaded by scripts and stylesheets, simplify pages by limiting the number of fonts and minimizing inline JavaScript, and consider using AMP (Accelerated Mobile Pages) – it will automatically deliver fast loading webpages on Google search results on smartphones.

Take advantage of social media – share updates about events and new content on your Facebook page or Twitter feed, create Pinterest boards showcasing items from your store, provide QR codes to make downloading apps easier.

To test how well a device displays your website, there are tools available for free use like PageSpeed Insights from Google and LiteSpeed from Yahoo! Add Google Analytics tracking code to monitor how many visitors come from mobile devices, what pages they view.

What can an SEO agency do for you?

If you’re looking to improve your mobile SEO, an agency can help you in a number of ways. They can perform keyword research to find the right keywords to target, optimize your website for those keywords, and track your rankings to see how you’re progressing. Additionally, they can help you create content that is optimized for mobile devices and make sure your website is properly linked together so search engines can easily crawl it. The end result will be more traffic and better customer engagement as well as higher conversion rates on your site. Wicklow SEO expert also do great things like build your brand identity and handle reputation management when it comes to online reviews. You don’t have to go at this alone!

Wrapping up

Mobile devices are becoming increasingly popular, which means that more and more people are using them to access the internet. That’s why it’s important to make sure your website is optimized for mobile devices. It’s also important to test your site on different browsers on different platforms. The way you optimize a site for a desktop may not be appropriate for mobile optimization, so you’ll need to adjust some of the things you do when optimizing a site for a desktop.

Photo:coffeebeanworks/pixabay.com

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